Magento - Shopping Cart » Ecommerce SEO

Magento Stores Ecommerce Search Engine Optimization

admin — Sun, 19 Apr 2009 12:50:05 +0000

Magento Stores Ecommerce Search Engine Optimization
1.1. General Configuration

Magento is one of the most search engine friendly e-commerce platforms straight out of the box, but there are several known issues that can be taken care of to optimize your Magento SEO. The first step is to get the most recent release, 1.2.1. Then, to get started, enable Server URL rewrites. You will find this setting under System => Configuration => Web => Search Engines Optimization. Another good thing to configure now you are on this screen is “Add store Code to Urls” under “Url Options”. In most cases it is better to set this functionality to “No”.
1.1.1. WWW and non-WWW

Under “Unsecure” and “Secure” you can find the Base URL, where you can set the preferred domain. You can choose between the www and the non-www version of the URL. With changing the setting you don’t create a redirect from www to non-www or non-www to www but set only the preferred one. Therefore it is a good idea to create a 301 redirect through .htaccess with mod_rewrite. When editing the .htaccess file you can add the following code to redirect index.php to root.

Around line 119:

RewriteBase / RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /index\.php\ HTTP/
RewriteRule ^index\.php$ http://www.mydomain.com/ [R=301,L]

Or, when your Magento install is not in the root but in the sub-directory http://www.mydomain.com/magento/:

RewriteBase /magento/ RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /magento/index\.php\ HTTP/
RewriteRule ^index\.php$ http://www.mydomain.com/magento/ [R=301,L]

1.2. Header Settings

By default your Magento install has the title “Magento Commerce”. For your Magento shop to get the traffic it deserves you should keep at your mind:

* Search engines put more weight on the early words, so if your keywords are near the start of the page title you are more likely to rank well.
* People scanning result pages see the early words first. If your keywords are at the start of your listing your page is more likely to get clicked on.

First of all you should get rid off the default title “Magento Commerce”. Go to Configuration => Design => HTML Head. Choose a good and descriptive title for your website. This title will be used for several non-content pages without custom title, e.g. “Contact Us” and the “Popular Search Terms”.

To add your store name to all page titles, including categories and products, put your store name in “Title Suffix”. It is a better idea to keep the Prefix empty, for the reasons mentioned above. Also keep “Default Description” and “Default Keywords” empty. For a non-production environment, to prevent indexing of the site, it may be useful to set “Default Robots” to “NOINDEX, NOFOLLOW” but for all other applications make sure it is set to “INDEX, FOLLOW”.

Now we are optimizing the of your web-store pages it is a good idea to add the new canonical tag. You can install the Canonical URL’s for Magento Module to add them to your head and improve your Magento SEO.

For some reason Magento turns non-set meta robots into a meta tag in this style:

This can result in some very strange behavior in the search engines, so we’ll remove it. To remove this empty metas from your code install the Yoast MetaRobots Module.
1.3. CMS Pages

At first sight Magento may lack some descent CMS functionality, but for most uses it will be flexible and powerful enough. One of the benefits of this simple CMS is that you can control each aspect of the pages. Once you’ve given each CMS page some decent content, pick a SEF URL Identifier and page title, (while keeping in mind the points under 1.2), and go to the Meta Data tab to write a description for each CMS page that you actually want to rank with.

You can keep the “Keywords” empty. The description has one very important function: enticing people to click, so make sure it states what’s in the page they’re clicking towards, and that it gets their attention. Thus, the only well written description is a hand written one, and if you’re thinking of auto generating the meta description, you might as well not do anything and let the search engine control the snippet…

If you don’t use the meta description, the search engine will find the keyword searched for in your document, and automatically pick a string around that, which gives you a bolded word or two in the results page.
1.4. Category optimization

Magento gives you the ability to add the name of categories to path for product URL’s. Because Magento doesn’t support this functionality very well – it creates duplicate content issues – it is a very good idea to disable this. To do this, go to System => Configuration => Catalog => Search Engine Optimization and set “Use categories path for product URL’s to “no”.

Now it’s time to set the details for each category. Go to Catalog => Manage Categories. The most important fields are:

* Meta Description: put an attractive description here; Keep in mind that people will see the description in the result listings of search engines.
* Page Title: keep this empty to use the category name including parents categories. When you customize it, the title will be exactly like your input, without the parent category.
* URL Key: try to keep a short but keyword rich URL. Removing stop words like “the”, “and”, “for” etc. is usually a good idea. Also note that you can set this only for all store views, for a multi-language store you should keep it language independent.

For each store view you can specify the Name, Description, Page Title and Meta data. For multi-language stores this is really a great feature.
1.5. Products optimization

Optimization of the Products pages is similar to Categories. You can set the Meta Information for the “Default Values” and for each “Store View”. Note that for the “Meta Title”, this will overwrite the complete page title, including categories but except title prefix/suffix, and not just the product name.

An often-overlooked aspect of Magento SEO is how you handle your images. By for instance writing good alt tags for images and thinking of how you name the image files, you can get a nice bit of extra traffic from the different image search engines. Next to that, you’re helping out your lesser able readers who check out your site in a screen reader, to make sense of what’s otherwise hidden to them.

By default the images will be renamed to the product title, the same for titles and alt tags. With some extra effort you can set the titles and alt tags for each product image. Under the tab “Images” of the Product Information you can set the label for each product image, this value will be used for the alt and title tag. Of course you can do this for each specified Store View as well.
2. Magento Template Optimization
2.1. Optimized Blank Template

The default Magento skins like “Default Theme”, “Blue Skin” and “Modern Theme” don’t do a very good job in the use of headings, so from an SEO perspective, there is a lot of room for improvement there. To make it easy on you, we have developed a Blank Magento SEO Theme, based on the core Magento Blank Theme, which incorporates all the things we’ve outlined below. You can download and discuss it here.
2.2. Headings

By default the logo is an

, which is should only be on the front page, and on all other pages it should be no more than an

. The most important thing is to get the title of the content in an

tag, e.g. for a category page should it be the category name and for a product the product name.

The next step is to clean up the over usage of headings. It’s a good idea to get rid off the header usage in the side columns, or make the text relevant to the shop (ie. include keywords). There is no reason to add “static” and keyword less titles with an

. It is, for instance, better to change all the

tags in
to tags. Now it is time to optimize your content, at the category pages put the product names in a
and the category name in a
. On product pages, you should put the product name in an
.

To learn more about why proper headings are important read this article on Semantic HTML and SEO.
2.3. Clean up your code

All that javascript and CSS you might have in your template files, move that to external javascripts and css files, and keep your templates clean, as they’re not doing your Magento SEO any good. This makes sure your users can cache those files on first load, and search engines don’t have to download them most of the time.
2.4. Magento Store Load speed

A very important factor in how many pages a search engine will spider on your shop each day, is how speedy your shop loads.

You can do two things to increase the speed of your Magento install:

1. Enable caching. Go to System => Cache Management and enable all caching features, like this.
2. The importance of a good host and server config. With MySQL and PHP opcode cache you can improve the speed of Magento dramatically.

NOTE: there is a rumor that with the 1.3 release of Magento new functionality will be added with huge performance improvements.

Another thing to look for is the number of external files. For each file you make people download, their browser has to create another connection to the webserver. So it is a very good idea to reduce the number of external files and combine several external files in to one. By default Magento already combines (almost) all javascript files into one file.

It doesn’t do this for stylesheets though: the default template has 6 different stylesheet files. You can combine the content of these stylesheets into one new one, except for the print.css file, or you can use the Fooman Speedster module. Besides combining files, this module also compresses and caches your javascript and stylesheet files. (Please note the requirements for Speedster: mod_rewrite has to be enabled & and your server needs to have .htaccess support. If you use Canonical URLs for Magento and Fooman Speedster together, you need to overwrite the Canonical module with this download.
3. Magento SEO – Duplicate Content Problems.

Once you have done all the basic stuff you will find the rest of the problems amount to one simple thing: duplicate content. Loads of it in fact. For products you have, at least, the following URLs with exact the same content:

* domain.com/product.html
* domain.com/category1/product.html
* domain.com/catalog/product/view/id/1/
* domain.com/catalog/product/view/id/1/category/1/

Besides that you have pages like the product review pages with almost the same content. Another problem are categories, you get a load of duplicate content with layered navigation and the sorting options. In essence that means that, worst case scenario, a product is available on 4 pages at least next to the page where it should be available.

We’re going to get rid of all those duplicate content pools, by still allowing them to be spidered but not indexed and fixing the sorting options and layered navigation for categories.
3.1. Noindex, follow for non-content pages

Install the Yoast robots meta module and make sure the settings prevent indexing of all non-content pages,

Now the search engine will follow all links on these pages but it won’t show those pages in the index.
3.2. Nofollowing unnecessary links

Another easy step to increase your Magento SEO is to stop linking to your login, checkout, wishlist, and all other non-content pages. The same goes for your RSS feeds, layered navigation, add to wishlist, add to compare etc. Still there is no plugin for Magento to work this around. You had probably have to go into your template files to add nofollow to those links by hand.
3.3. Canonical URLs

To help search engines to understand the duplicate content of your pages you can suggest the preferred version of the URL for each page, using the new canonical URL tag, so you should install the Canonical URL’s for Magento module.
3.4. XML Sitemaps

XML Sitemaps are an easy way of letting search engines know where your content is, it won’t help you rank, but it might help you get indexed faster. You can create an XML sitemap manually by going to Catalog => Google Sitemap => Add Sitemap, choosing a filename, path and store view, and then pressing “Save & Generate”.

You can then simply put the following code in your robots.txt file to point the search engines to your sitemap.xml file:

Sitemap: /sitemap.xml

As your inventory changes, you’ll have to re-generate XML sitemaps. To make sure they’re up to date, the best way is to set up a cron job, the process of which is extensively describe here.
Conclusion: Magento Search Engine Optimization development

This article has covered all the aspects of Magento SEO, if you have any feedback, or additions, Contact Us. We’re working closely with the Magento core development team to improve the SEO aspects of Magento.

Down sh404SEF to rewrite joomla and virtue mart cart URL SEO

admin — Mon, 17 Dec 2007 07:38:40 +0000

down joomla URL rewrite mould

I find out sh404sef to rewrite the virtuemart URL for my older write e store theme. Its another choice for online shopping owners unlike magento

sh404SEF version 1.3 RC – Release notes – November 17, 2007

This version has many changes, not possible to list them all. Here are the key points :

1 – added security layer to sh404SEF. As every URL goes through it, it will reject suspicious ones. The checks are as follow:
- presence of a mosConfig_xxx variable
- presence of a command
- presence of base64_encode command
- … magento

Joomla E store plazza down available

admin — Mon, 17 Dec 2007 06:51:44 +0000

Joomla E store plazza nice look follow:

use virtuemart theme for joomla. Don’t rewrite on URL.But magento is better on that.

Any one need this template pls contact me.leave a comment.

Wp e-commerce 3.6 Beta 6 down available

admin — Fri, 14 Dec 2007 01:23:32 +0000

Wp e-commerce 3.6 Beta 6 down available

Three important changes are:

New – Search Engine Friendly URLs / Permalinks (latest RC)

New - Marketing options under shop options (latest RC)

New - Members Only Module

When I use Beta6 . 2 meet the database error can’t insert one table.I will try to use this new vasion now. wp e commerce is another web2.0 shopping cart like magento but magento is the most powerful shopping cart i can find out.

SEM Competitor analyse SEO commerce

admin — Tue, 04 Dec 2007 04:56:49 +0000

One, research your competitors website absorb they good SEM strategy

Research stronger competitors – in search engine search results in a better ranking websites. These web sites in search engine ranking can be better, must have its merits, then why they can have a good ranking and a means through which to do that we study objectives. When we fully understand the way the competitors and means, on this basis, to improve, improve, and apply in their own web site.

The main strategy is not too much on competition in the key word, the two sides website weight difference is not too great circumstances.

Second, take their own long-short

Sometimes, we may very strong competitors in the search engine weight easily able to shake, which requires curve offensive.

Any website can be perfect and seamless. Seriously study, to find out their weaknesses and shortcomings, and then they do not take the place. Scattered attack and stick to it, with the development of web sites, will exceed part of the part of competitors.

Third, beyond the reach of the specialized

Any website can monopolize this theme, a lot of places do not. We can fully from the first start, focusing on the failure of the opponent. Well, it is a website for their own weight and accumulated to a certain level, after that do more popular keywords or themes, it becomes easier.

4. Tricky move: backing off

When you try a lot of ways, that still can not supersede competitors (on the strength should not exceed avoided, here refers to achieve transcendence through technology), then consider using this trick.

One person can help the country flourish, one can Station, perhaps your competitors operation is a true GAO Ren. If you are confident of your choice, but do not go beyond the way to the end. Then … a big price, the operator opponents dug up.

This trick relatively tough, in commercial society, itself everywhere were full of competition, employment and recruits have been a two-way choices.

Digression: This raises a question, has benefited from the enterprise through SEO, website, the value of SEOer have already become apparent, attention should be paid to stay in their own talents.

Online Shopping Ecommerce site SEO tips

admin — Sun, 02 Dec 2007 06:12:51 +0000

# Don’t use Manufacturer default Product Descriptions: It’s tempting to just copy and paste from the manufacturer’s website, re-write the description in some way to make it unique.
# Create SEO Keyword table in Product Database: Just as every product record in your catalog has a name, price, and other attributes, you should also create a SEO keyword field that is displayed in the title tags, meta tags, and preferably the body as well. As you add products to the site, enter commonly search for keywords in this field. Not everyone will search by the brand name or item number, so this will greatly help your product pages rank for long tail searches.
# Focus on Singular Keywords on Product Page: As a general rule, I try to optimize for plural keywords on the home page or other SEO landing pages. Focus on singular terms on the product pages by using the SEO keyword field mentioned in step 2.
# Product & Category SEO URLs: Ideally, URLs should consist of keywords, not useless ID’s or other parameters. If you don’t have the option of using URL re-writing software, at least limit the number of variables passed in the URL.
# All Products 2 or 3 Clicks from the Home Page: Keep your product pages as close as possible to your greatest source of PageRank. Many sites bury part of their product catalog deep within dozens of pages of categories and subcategories. This can be accomplished by using SEO friendly rollovers or increasing the number of products per page.
# Make Unique Title per page: While it’s debatable whether the company name belongs in the beginning of the title tag, most agree you should not include extra keywords that are repeated in every tag. For example, if you company name was XYZ Travel, include only the company name in title tag, not “XYZ Travel Agency and Vacations.” Use as little duplicate content as possible in order to prevent diluting the value of the rest of the text in the title tag.
#Make Unique Keyword Meta: Meta tags, including keywords and description, should be entirely unique on every product page. Though meta content likely doesn’t directly affect your ranking, unique tags will prevent duplicate content penalties. In addition, don’t stuff keywords into your meta tags that aren’t relevant to the specific page they are on.
#Make Unique Description Meta: Personally, I like putting the same product description that appears on the product page in meta description tag. This will ensure unique content on each product page.
# Product Reviews: A great strategy for guaranteeing unique content is displaying user generated content from your customers. Allow customers to review products they’ve purchased or comment on one’s they haven’t.
# Pass PR: Obviously, not every page on your site deserves the same link juice. While your Return policy page is important, it likely won’t bring in loads of revenue driving traffic from organic search. Make sure your primary SEO pages, (category and products pages) receive most of the PR flow by capping PR flow on less important links. You can accomplish this via Javascript links, form submit links, the no-follow tag, or the robots.txt file.
# Internal Contextual Links: Site navigation links don’t tell search engines very much information about the page. Within a paragraph of text, link to a relevant page using keyword rich anchor text.
# Avoid Session IDs in URLs: Many ecommerce software platforms use cookie-less unique session IDs in the site URLs. Unfortunately, this creates an infinite amount of duplicate content for the SE’s to crawl. There are ways to prevent this using an ethical type of cloaking which serves URLs to spiders without the session ID.
# Create a Product RSS Feed: Create a product feed and submit it to relevant content aggregators. Google Base accepts an XML like product feed and displays your results for Google Base searches. Product feeds can be a great way of picking up free backlinks directly to your product pages.
# Product Tagging: With the advent of social media, customers have become accustomed with the concept of tagging. Allow your customers to tag products with their own keywords. When you allow users to tag your products, you’ll likely start ranking for slang keywords that you would have never thought of on your own.
# Page File Names: If possible, use keyword rich page file names. A page files name such as www.yoursite.com/keyword-phrase-here.html tells Googlebot a lot more than a URL such as www.yoursite.com/?ID=1234.
# Use iframes for Duplicate Content: If you have repetitive content that must appear on every page, or your product descriptions are not unique, consider placing them inside an iframe with an invisible border. Users will not know that they data technically resides on another page search engines will not penalize you for duplicate content.
# Links in Product Descriptions: Create keyword rich links from within the product descriptions of one product linking to another. I’ve found this is a very effective strategy for targeting long-tail keywords.
# Crawl-able Navigation: Avoid JavaScript or css based navigation structures that don’t allow spiders through. If you’re stuck with one, at least duplicate your navigation in the footer of every page with normal hyperlinks. In additional, don’t rely on form based navigation such as drop down lists since the SEs can’t follow them

How to Set Up Your online business?

admin — Tue, 20 Nov 2007 12:23:26 +0000

step1:get a domain and hosting for your online store. We Could supply low price hosting support magento, zen cart and oscommerce.

step2: Choice the right products for your online business.You need directly wholesale products from china warehouse. Our wholesale sources could meet your needs wholesale products

step3: Advertise Your online store.You could choice SEO or Pay-per-click service. I think Keep two ways work one time is better for your business.

If you need help or suggestion on how to set up your online business pls feel free send comment to me.

Google adsense advertise give earnings to no clicks

admin — Mon, 19 Nov 2007 11:20:22 +0000

Page impressions Clicks Page CTR Page eCPM Earnings
793 0 0.00% $0.54 $0.43

I notice google adsense give $0.43 for no clicks.
Its seem google account the page impressions to give money.But how about my other sites have many impressions but earn nothing?

StoreSuit – magento’s sister?Accepting Pre-Orders

admin — Sun, 04 Nov 2007 07:20:55 +0000

StoreSuit is another next generation shopping cart.It’s look very like magento but need purchase.price follow:

Pre-Order StoreSuite NX Now

Be the first to get a copy of StoreSuite NX when it’s released in early 2008. Pre-order your copy below:

Pre-Order StoreSuite NX Now

Be the first to get a copy of StoreSuite NX when it’s released in early 2008. Pre-order your copy below:

StoreSuite NX Starter ($149)
StoreSuite NX Digital ($197)
StoreSuite NX Professional ($397)
StoreSuite NX Ultimate ($695)

Google Latent Semantic Indexing upgrade its weight

admin — Sun, 04 Nov 2007 02:15:57 +0000

Google last updated, many webmasters found themselves in the search results pages significant drop in the rankings, many previously appeared in the first page to the website now fall into three, four or even ten away, the discussion will deal with this in a number of SEO forums very intense.

In fact, our own websites have appeared similar phenomenon in the inquiry website in Google results page supplement the number of methods in an article mentioned, IT technology Comments significant decline in the rankings from Google’s lost a lot of traffic. And last month, although it may be our server failures, such as not normal googlebot Index website, which have led some pages were Add additional results, or Google lowered the trust Comments IT index, but only a few days of server failures – it is not even completely meaningless stands, and only intermittent restart IIS – unexpectedly triggered so much volatility? Still aroused the suspicion of people, especially in light of the same server in the Exploration and Vista SEO world has not shown such a remarkable trend.

In many people’s analysis, that this may be due in Google’s ranking algorithm recent adjustments, the final page will be ranked on the original minimal impact on the right of Latent Semantic Indexing the major big improvement from my personal point of view, it seems to have a certain truth.

Then, how should the understanding Latent Semantic Indexing? Latent Semantic Indexing what impact site / web page in Google’s ranking?
What is Latent Semantic Indexing (indexing, LSI)?

As we all know, traditional search engine algorithm based on keywords, – of course, the key word here said not only the key word in that website also includes links Anchor Text of Keywords. — Through the search engine website Keywords Statistics specific location, density and link keywords in Anchor Text or URL keywords, which are given in accordance with the degree of matching with the users of the relevant search results, this is the next level of development before the computer search engine “to provide the necessary user as “the closest simulation.

However, we must see that from the perspective of natural language, even if we can not say that all the words (or phrases), but at least most of the term with words more than just features, at the same time, natural language also has more than one meaning of the word characteristics, so that search results and users will value the ideal of a lot of distance : Polysemy will lead the search based on accurate matching algorithm bear contained in the results of many users really want to find is not the content, and more than just a word used in the search based on accurate matching algorithm is omitted in the outcome of many users really want to find content.

This drawback of the traditional algorithm search engine could not be overcome, after all, machines algorithm is dead, as played by the Terminator governor Oxfam, as people do not understand, as analyzed. Although many search engines are now conducting the study of natural language, but Objectively speaking, the natural language understanding still remains at the research stage, from the real point to the use of trusted far short of the goal, or even a change in perspective, even if the development of natural language understanding to practical stage, whether its efficiency protection can also unknown, and the search engine, the efficiency of the factors must be taken into account is, they do not want to put in more servers and other network resources to complete the same task, but if users need to conduct a search, such as a half day to see the search results no different from search primer Qing nightmare. — Of course, it is only against??Google, the search engine may be great homemade “Chinese word segmentation and Technology” has been able to successfully resolve this issue.

Latent Semantic Indexing (LSI: indexing, LSI) is the search engine trying to weaken this, as far as possible drawbacks one of the feasible solutions. Latent Semantic Indexing through bypassing natural language understanding, a large number of samples taken statistical analysis to find different words (words, phrases) the relevance of search results further to enable users really want to look closer to the content, but also to guarantee the efficiency of search.
Latent Semantic Indexing (indexing, LSI) mechanism

Simply Theoretically, Latent semantic indexing (indexing, LSI) Implementation Mechanism is not complicated, it is nothing but the website included in the normal course of the index, has added a step: not just simple statistics, analysis website and link keywords, the website will be indexed in the database and Key words include the same in other parts of the same keywords or web pages than the right, to determine the different semantic web and web correlation between specific Keywords relevance, at the same time, will be of high relevance of the Semantic Web than on the analysis conducted to find a specific page in the relevant keywords, identify specific Web page that does not exist but despite its content related keywords. — Comparison of this passage is a mouthful, I do not know whether the statements clear.

Of course, the concrete implementation of the algorithm is much more complex. Needs attention yes, right Latent Semantic Indexing, probably most people’s attention is one of Semantic (Semantic related), but Latent Semantic Indexing of technical documentation are often more stressed Latent (potential, implied), and not simply related to the semantic significance. For instance, the “water”, with its semantics associated likely to be “hot” and “cold water” and the likes, but can be potentially relevant is the “steam”, “ice”, and so on, there are great differences.

How specific search engine completed a similar calculation is not our concern, but it is clear that, although the search engine itself does not know what exactly represent a word, I do not know what is the meaning of a word, but by Latent Semantic Indexing algorithm, and compared simply matching keywords, search engines can a more accurate way of judging a specific website content and the search of relevance, which gives users to find the content, or even From a certain point of view, closer to “person” analysis, look at the contents of the judgment methods.
Google algorithm in Latent Semantic Indexing (indexing, LSI)

In general, Google will be the first Latent Semantic Indexing (indexing, LSI) for its AdWords / AdSense advertising system for the analysis of specific Web pages and the relationship between advertising, which will be the most relevant text of the advertisement devoted to a specific website. Only then will be introduced to its ranking algorithm, however, for the first time, its weight is very small, in the last year of Jagger and BigDaddy update gradually upgrade its weight.

The reason, perhaps because the initial Latent Semantic Indexing (indexing, LSI) algorithm is not perfect, of course, can be used if Adsense rankings will be used for problems with the algorithm and the continuous improvement in the ranking algorithm to gradually increase its impact. After all, Latent Semantic Indexing only a computer simulation, not real sense of natural language analysis, and its search engine results still fall short of the goal.

Need to re-emphasize that, Latent Semantic Indexing (indexing, LSI) is the current search engine ranking algorithm Keywords supplementary matching technology from the perspective of optimism it can be said that it is very meaningful complement, but not replace the existing keyword matching algorithm.
Latent Semantic Indexing (indexing, LSI) how they affect rankings?

This requires from the point of view of two, first of all, the introduction of Latent semantic indexing (indexing, LSI) and increase its weight will be lower part of the web site rankings in the SERP, particularly those involving specific Key words but not its “semantic related” or “potential” Keywords’s website, so , a good optimizing before, such as keyword density with the best, in words matching algorithm simply ranked the leading Web search results pages may be the first few pages completely disappeared.

Secondly, there are the same impact on Anchor Text links, if a website / homepage RP-link most of the Anchor Text use the same keywords, links its value will be substantially diminished.
How to deal with Latent Semantic Indexing (indexing, LSI)?

It should be said that comments from the IT technical look at the specific situation, particularly its exploration and SEO compared to recent personal feeling attributed to the decline in ranking Latent Semantic Indexing (indexing, LSI) the impact of raising the weights, or a certain reason. — In this specific analysis (not quoted);.

So, how should deal with Latent Semantic Indexing (indexing, LSI)?

Honestly, is given here, only arrived on the basis of the above analysis, or speculation, the feasibility to be verified.

First, we must ensure that the ranking of websites, the need for a series of selected core Keywords neighboring Key words, as many enterprises registered domain name (or trademarks), in addition to the use of the domain name (or trademarks), but also the protection of a group of domain name registration (or trademarks), to more effectively protect the core Keywords At the same time, neighboring Key words will be properly Add corresponding website, or the establishment of these peripheral Keywords corresponding content. Of course, these peripheral Keywords be associated with the semantic core Keywords or a certain extent, linked.

Secondly, the appropriate inverse transform the Anchor Text links not only to let the core Keywords appear in Anchor Text, must also ensure that the surrounding Keywords in Anchor Text of the frequency. RP-link Key words that use all the core web site name or keyword approach is not advisable.